After the filing of the now ongoing lawsuit between Apple and Amazon over the trademark âApp Store,â it is not surprising that Microsoftâs new Windows 8, operating system will include an app store, but will it be called âapp store.â
Steve Sinofsky, who is in charge of Windows 8 development for Microsoft, broke down in a blog post the dissimilar teams working on definite aspects of the new OS and an âApp Storeâ team was on the list.
An app store is, obviously, a store that sells applications, software to run on Windows 8 machines.
The addition of an app store in Windows 8 is an accepted one, and not much of a shock given Appleâs huge success with selling mobile apps through iTunes and desktop apps through the Mac App Store.
Appleâs iTunes has seen more than 15 billion apps downloaded and purchased a huge benefit for Apple and vast attraction for developers.
A June screen shot of Windows 8 also featured, significantly, a âshopâ icon with a Windows logo adorned bag sitting next to it. Microsoft has embraced the app store idea with Windows Phone 7â²s app Marketplace.
Even the much used Windows Vista had an app store called the Windows Marketplace, though it (or Windows Vista) never found much recognition.
If the current lawsuit between Apple and Amazon is any sign, Apple would likely sue if Microsoft started using its App Store team name for the name of its new store. Thatâs because Apple says the term App Store is a label it owns and that no one else can use. Apple sued Amazon in March after the online retail giant unveiled its Amazon Appstore for Android, in conflict that the similarity in names would confuse regulars looking for Appleâs iTunes or Mac App Stores.
Amazon has disputed Appleâs claims, arguing itself that âapp storeâ and âappstoreâ are generic terms that shouldnât be owned by any one person or company.